ITV Sponsorship for This Morning Rhubarb

We Create

Our task was to produce a sponsorship ident for WW to air on This Morning for ITV over a period of three months. We put together several delightful scripts for the clients to choose from, and they were so impressed with them that they decided to go ahead and produce two ident sponsorships.

 

We Produce

To ensure authenticity, we cast members from WW to feature. We filmed on location with a full crew, including two food stylists, to create a high-quality production.

 

We Edit 

Our in-house offline and online team then edited the footage, along with a charming subtle sound design.

 

We grade

The final film was graded in-house by our online team.

 

We deliver

We liaised with ITV to ensure compliance and legal requirements were met before our final encodes and QC passed 1st time. The two charming TV idents featuring WW members sponsored the food section of This Morning for three months. They were a big hit and even made Holly laugh!