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Ferrari World Theme Park ‘The design process’

We Create
The brief was to show the design process and how the Ferrari is conceived in the offices at Maranello.

 

We Produce
After a recce with our Art Director and Director we re-created the magnificent offices of Maranello by using a studio in UK and designed a set complete with Italian actors to replicate the offices in Italy.

 

We Edit
We selected a sequence of three edits that seamlessly worked together.

 

We Grade
To enhance the stunning visuals, we had the pleasure of grading with a clear colour palette at The Mill London.

 

We Deliver
We prepared a large projection to test the final edit and sound design. It was crucial to determine the appropriate size of the film, so we recreated the projection in a studio to make sure the editing was paced correctly.

 

Agency: JRA
Director: Kevin McKeirnan
Grade: The Mill
Theme Park: Ferrari World
Client: Ferrari

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