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Ferrari World Theme Park Real People in Maranello

We Create
Our team was tasked with filming the Ferrari 599 in action on the Maranello race track for Ferrari and the Abu Dhabi Ferrari World theme park. The car was driven by a mechanic from the on-site facility after leaving the factory. Our resulting film was to be displayed on a large screen at the end of a ride, with the goal of capturing the 599 driving off into the sunset.

 

We Produce
It was a privilege for our team of creatives from the UK (Producer, Director, DOP and Art Director) to collaborate with a talented Italian crew to capture breathtaking footage of the Ferrari 599 just as the sun began to set. Additionally, we had the opportunity to film the mechanics and the Ferrari team in front of a green screen, which allowed us to create some truly amazing visuals during post-production

 

We Edit
We took care to ensure that the pacing was correct and spent time in post-production to add in the green screen Ferrari staff. The staff was positioned on the side of the racetrack, admiring the newly manufactured 599 in front of a glass design building. This shot was then added in post-production.

 

We Grade
With stunning visuals, it was a pleasure to grade at The Mill London.

 

We Deliver
We set up a large projection to test the final edit and sound design as it was important to determine the appropriate size of the film. We recreated the projection in a studio to ensure that the editing was paced correctly.

 

Agency: JRA
Director: Kevin McKeirnan

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